Branding refresh for an award-winning events, exhibition and environment agency, based in Dubai.

Over the last 3 decades, Projex’s creative thinking and expertise have made them the UAE’s leading creative agency within their core disciplines. They needed a brand refresh that reflected this, as well as to drive forward the continued growth of the agency and the sector within the region.

Working closely with the Creative Director, a fresh new brandmark was created to reflect this high calibre client and the organisation it serves. An array of collateral was created including updating the logo, animation stings, icons, signage for internal spaces as well as exteriors, a wide range of apparel, livery, stationery, press ads, wall graphics, case studies, presentation templates, as well as a dynamic and responsive new website.